Shoosmiths appoints Shama Perera as director of business development & marketing

Shoosmiths has appointed Shama Perera as the new director of business development & marketing.

Perera will drive the firm’s client-led growth strategy across the firm’s core practice areas of real estate, corporate and litigation and five sectors of energy and infrastructure, mobility, financial services, living and technology.

She brings a wealth of experience to Shoosmiths having held senior leadership positions at leading global, US and magic circle firms. During her career, Shama has developed and executed comprehensive business development strategies, client engagement initiatives, and impactful marketing campaigns.

Over the last six months the firm have hired and promoted 12 partners across its corporate, advisory services and real estate practices along with three directors in addition to Shama, as Chief Executive David Jackson pushes his transformation agenda to become a leading upper-mid market firm by 2030.

Rachel Reid, Shoosmiths’ Chief Operating Officer said: “Shama’s appointment is critical to enabling our client growth strategy as we seek to win market share and institutionalise our impressive client base.

“Her proven track record will ensure our legal teams continue delivering an exceptional service whilst understanding and supporting our clients to achieve their strategies across their chosen markets. Shama’s dynamic energy and focus on excellence compliments our business and business services team.”

Shama Perera added: “It’s an exciting time to join Shoosmiths, with it’s clear vision, new team, and strategic growth plans it really is a privilege to be working with such an engaged partnership with hunger to get things done. I am excited about what I will bring and what I can achieve with this incredible team.” She added “The firm’s recent awards and corporate accolades underlines a firm that is achieving, something ambitious people want to be part of.”