Tomorrow’s Journey celebrated with AFC Excellence in Technology Award

Tomorrow’s Journey, renowned for its innovative Vehicle-as-a-Service platform – JRNY, has been honoured with the AFC Excellence in Technology Award 2024, sponsored by VIP Apps Consulting, at the Asset Finance Connect (AFC) Summer Awards.

Chris Kirby, CEO of Tomorrow’s Journey, expressed his pride and gratitude for receiving the award. “Winning the AFC Excellence in Technology Award 2024 is an honour for both me and Tomorrow’s Journey,” Kirby remarked.

“It validates our relentless efforts in driving innovation and excellence in the automotive industry. This recognition not only underscores our commitment to leveraging technology to create impactful solutions but also strengthens our position as leaders of change in the industry. Being recognised by AFC inspires us to continue pushing boundaries and delivering value to our clients and partners.”

Kirby also shared his experience of the Awards Evening, describing it as an “amazing experience” that provided a valuable opportunity to reconnect with industry peers, share insights, and celebrate the collective achievements of the asset finance community. He praised the event’s organisation and noted the honour of being part of such a dynamic and forward-thinking industry.

Looking ahead: Investment priorities and industry trends

Looking to the future, Kirby highlighted key investment priorities in technology over the next 6-12 months. He pointed to the significant growth in subscription services and the mobility space, expecting these trends to continue. The rising demand for fully integrated solutions that deliver seamless customer and operational processes is also a priority.

“Our platform is the only solution today that can connect every part of this lifecycle together completely digitally,” Kirby stated, attributing the rapid growth of Tomorrow’s Journey over the past two years to this demand.

Overcoming challenges and celebrating achievements

Reflecting on the past year’s challenges, Kirby acknowledged the difficulty of balancing flexibility in their technology with product growth in desired areas. He credited the company’s amazing clients and partners for sharing their vision and supporting their journey.

Among the year’s greatest achievements, Kirby highlighted successful launches in four new markets and the strengthening of relationships with major clients, culminating in becoming their official technology partners. The AFC Excellence in Technology Award stands as a crowning achievement in this series of successes.

Commitment to technological excellence

Tomorrow’s Journey’s commitment to technological excellence is evident in its continuous evolution of offerings to meet the ever-changing demands of its clientele. The JRNY platform’s ability to improve customer experiences and deliver scalable solutions sets new standards for technology in mobility.

This leadership is further validated by an impressive portfolio of clients, including leading automotive brands such as Hyundai, GRIDSERVE, Jaguar, ANWB, and Al-Futtaim.

The AFC Excellence in Technology Award 2024 is a testament to Tomorrow’s Journey’s visionary approach and unwavering dedication to advancing the automotive industry’s technological frontier. As the company continues to innovate and lead, it remains a beacon of excellence and a catalyst for transformative change in the world of mobility.