Jaguar Land Rover appoints first MD for startup business InMotion

Jaguar Land Rover (JLR) has appointed Sebastian Peck (pictured above) as managing director of InMotion, the company’s new mobility business and corporate venture capital arm.

Peck started his career at The Boston Consulting Group and following his MBA at London Business School joined the TMT advisory team of UBS Investment Bank. In the past seven years, he has been involved in early-stage technology businesses as an investor and operator.

He co-founded Digital Science, a scientific software company and corporate venture capitalist backed by Macmillan Publishers, and most recently was CFO of London-based healthcare start-up Health Bridge.

Launched in April 2016, InMotion is powered by Jaguar Land Rover, and under Peck’s stewardship is set to “selectively invest in the emerging mobility services supply chain, develop premium mobility services and deliver an integrated user experience for Jaguar Land Rover and InMotion customers”.

“Joining InMotion at this exciting time in its infancy is an unmissable opportunity. The potential in the mobility services market is gigantic, and I’m looking forward to speaking with entrepreneurs, start-ups and investors to explain what the fantastic team here has to offer,” said Sebastian Peck.

He will lead a team of more than 30 people at InMotion’s head office in London and will report directly to Adrian Hallmark, director corporate strategy and planning at Jaguar Land Rover.

Hallmark added: “I am extremely pleased to welcome Sebastian to InMotion. This year the company has grown exponentially and I am confident that Sebastian will be able to elevate us to the next level and grow a business that can deliver premium digital mobility solutions to both existing and potential Jaguar Land Rover customers.”