Industry specialists unite to launch Finativ

Three niche firms – GrowCap, CDR Advisory and Visper– are merging to create a new organisation called Finativ, with the goal of providing a distinct combination of advisory services, financial and business consulting for firms in the asset, motor and invoice finance sectors, including lenders, brokers, vehicle retailers, investors and specialist technology firms serving those markets. With a commitment to excellence and client success, Finativ aims to build a thriving community of skilled advisors and consultants.

Finativ will offer both the intimacy and insight of working with finance natives – specialists who have “walked in the shoes” of their clients – combined with the discipline of skilled functional specialists.

Christian Roelofs, CEO of the new business, stated: “Our research highlighted a real gap. Larger advisory firms tend to lack deep knowledge of specialist finance markets, instead taking a generalist approach, while niche advisors often lack top tier advisory, corporate finance or M&A experience. Finativ combines both attributes, to offer a better outcome for clients.”

Relationships

A key factor driving the development of Finativ is its ethos of building long-term relationships with clients and associates, recognising that this increases value for all concerned. Core to the firm’s development will be the establishment of retained advisory services for customers and its role as an active hub for accessing a community of specialist advisors and consultants providing in-depth expertise across a range of specialist disciplines.

New COO Peter Hunt commented: “We can create distinctly better solutions for clients and access huge expertise on a sustainable basis but only if we recognise that relationships are a strategic asset, that we need to invest in and nurture. For our clients and colleagues, this means going above and beyond the approach of other firms”.

Finativ will operate across a range of specialist lending markets where it is able to provide specialist expertise. As Hunt explained: “While our heritage is predominantly in the asset and motor finance sectors, recent experience has shown that we can be successful in other markets, such as invoice finance, commercial mortgages and supporting specialist technology firms. “Leveraging our community of senior executives, we are able to draw on their expertise and contact base to tailor-make practical commercial solutions”.

Chairman of the new group will be Roger Skinner, formerly founder and CEO of Maxxia, which has grown from a greenfield start-up to originating over £600m of new business per annum and a lending portfolio of £350m within five years, making it one of the fast-growing lending, broking and fleet management groups in the UK.

Skinner brings over 45 years of commercial experience in financial services both internationally and in the UK, engaged in acquisitions, sale and the organic growth of finance entities.

Over the coming weeks Finativ is expected to announce a series of additions to the team to give range, depth and functional expertise to its consulting proposition.

More information about Finativ here.