Leasing Professionals

consumerduty.com joins AFC as newest Corporate Member

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consumerduty.com, a leading provider of fully managed solutions for measuring, improving, and securely sharing data on customer outcomes, has joined Asset Finance Connect (AFC) as its newest corporate member.

The company’s innovative platform is designed to help firms comply with the FCA’s Consumer Duty regulations while leveraging compliance as a strategic advantage to improve customer outcomes across the value chain.

By aligning with the FCA’s Four Outcomes of Consumer Duty, consumerduty.com offers a comprehensive toolkit that includes independent insights, expert guidance, customer journey mapping, real-time dashboards, and consistent data-sharing processes. This fully managed approach empowers brokers, lenders, and other firms in the asset finance sector to meet regulatory standards while driving measurable improvements in customer experiences.

James Edmonds, Director at consumerduty.com, expressed his enthusiasm about the new partnership: 

“Charlie and I are thrilled to be joining Asset Finance Connect as a member and look forward to working closely with the community and its members. consumerduty.com is here to support brokers and lenders in the asset finance sector by providing a fully managed solution that measures, improves, and securely shares data on customer outcomes across the value chain. By aligning with the FCA’s Four Outcomes of Consumer Duty, we aim to help the industry turn compliance into a strategic advantage, delivering real improvements for customers while simplifying the journey for firms. Together with Asset Finance Connect, we’re excited to drive meaningful progress and innovation in this vital sector.”

Edward Peck, CEO of Asset Finance Connect, welcomed consumerduty.com to the community, highlighting the value the company brings to its members: 

“We are delighted to welcome consumerduty.com to the Asset Finance Connect community. Their expertise and innovative solutions for aligning with the FCA’s Consumer Duty framework will be invaluable to brokers and lenders in our sector. consumerduty.com’s approach demonstrates how compliance can be transformed into an opportunity for growth and customer-focused innovation, and we look forward to their contributions to our shared mission of advancing best practices and delivering exceptional outcomes across the industry.”

As part of AFC’s membership network, consumerduty.com will play an active role in driving thought leadership and practical solutions within the asset finance community, reinforcing its commitment to helping firms navigate the complex regulatory landscape while delivering better customer outcomes.

For more information about consumerduty.com, visit https://consumerduty.com/ or follow their LinkedIn page.

To learn more about becoming an AFC Corporate Member, contact Joe Nilsson, Business Development Director, at +44 (0) 7379 096 111 or via email at joenilsson@assetfinanceconnect.com.