CA Auto Finance announces partnership with Norton Motorcycles

CA Auto Finance, the UK entity of the international CA Auto Bank group, has announced a new financial partnership with Norton Motorcycles, the iconic British motorcycle manufacturer.

The collaboration marks a significant step for CA Auto Finance as the company expands its footprint in the two-wheeled vehicle market, bringing its expertise and extensive catalogue of finance plans to support Norton’s nationwide sales partners and UK operations.

Through the partnership, CA Auto Finance will launch Norton Motorcycles Financial Services, a dedicated brand offering a comprehensive range of finance products tailored to meet the needs of both individual customers and Norton’s retail partners. Flexible and affordable financing options will enable customers to make their dream of owning a Norton motorcycle a reality. From retail financing solutions, which allow customers to spread the cost of their new motorcycle over time, to dealer and wholesale financing, the partnership will support Norton’s growth and customer satisfaction.

Christian Gorton, Marketing Director at CA Auto Finance, said: “I am thrilled that this partnership signals our growing presence in the two-wheeled market.

“Norton Motorcycles is a prestigious, historic brand that values attention to detail in a way that matches our portfolio. This is a great win for us, and I look forward to working with the team at Norton Motorcycles to deliver for their customers.

“For CA Auto Finance, this partnership is about more than just providing financial services; it’s about enhancing the overall customer experience and supporting Norton Motorcycles in delivering excellence to their riders. By offering a seamless, integrated financing experience under the Norton Motorcycles Financial Services banner, we are helping to make the thrill of riding a Norton more accessible to enthusiasts across the UK.”

Chris Bexon, Head of Sales at Norton Motorcycles, said: “We are delighted to be partnering with CA Auto Finance. We chose to work with CA Auto Finance not only because of the diverse finance options they can offer to consumers, making our products more accessible than ever, but also their commitment to delivering unparalleled customer service. CA Auto Finance has long demonstrated the quality of their work with other premium brands, and we are looking forward to continuing that pattern of success with them.”