CA Auto Bank and EBRO sign agreement

CA Auto Bank, a member of the Crédit Agricole Group, and EBRO, the Spanish automotive brand with over 70 years of heritage, have signed a strategic agreement designed to power the relaunch of the EBRO brand and strengthen its position in the market.

The collaboration is centred around three key initiatives, each aimed at delivering targeted benefits to EBRO, its dealer network, and customers. CA Auto Bank will provide financing for the importation of EBRO SUV components, offer credit lines to dealerships, and introduce flexible leasing and financing solutions through its mobility subsidiary, Drivalia.

The financial backing from CA Auto Bank ensures EBRO can seamlessly import components needed for vehicle assembly at its historic production plant in the Barcelona Free Zone. This initiative underscores a shared commitment to revitalising Spain’s automotive sector and supporting local manufacturing.

Additionally, the agreement empowers EBRO’s dealer network by facilitating stock acquisition for new vehicle models. This enhanced commercial presence aligns with EBRO’s strategy to re-establish itself as a leading name in the industry.

End customers will benefit from a suite of competitive leasing and financing options tailored to their needs, courtesy of Drivalia. These offerings will provide flexible, transparent payment plans, making it easier for customers to access EBRO’s new models.

“This agreement allows us to operate with a solid financial structure accessible for all our partners, from dealers to end customers, and gives a large impetus to our growth strategy”.

“We are very pleased to actively collaborate in the relaunch of EBRO, a Spanish story we wanted to be part of. Together, as partners, we will achieve great commercial success by leveraging our expertise as brand financiers in the delivery of financial and mobility services for EBRO and its customers,” he said.