CPU Group partners with Great American Insurance Group to target European growth

CPU Group, a leading provider of technology device insurance, has agreed a long-term partnership with Great American Insurance Group’s European division.

CPU Group is a specialist technology and asset protection provider that provides B2B insurance schemes for electronic equipment including laptops, smartphones and tablets.

The agreement with Great American will support pan-European growth for both companies.

Greg Gregory (pictured), managing director of CPU, said: “The tie-in with Great American gives us the gravitas and financial standing required by our corporate clients and will enable us to grow and increase our presence in the market.

“The values and service excellence of both organisations will complement each other, and it is a natural fit.”

Paul Dooley, commercial director of Great American International Insurance (UK), said: “The combination of our financial standing and desire to grow insurance business alongside the CPU distribution model and GENIE platform will make us a powerful player in this sector. This is a very exciting venture for us.”

CPU GENIE (Global Engineering Network Insurance Engine), is a hub providing schools, companies, resellers, finance houses and repairers with a common platform to manage quotes, online portals, asset management, insurance policy administration and claims handling.