New report highlights opportunities for US equipment finance in healthcare

The Equipment Leasing & Finance Foundation (the Foundation) has released a comprehensive new study, Vertical Market Outlook Series: Healthcare, spotlighting the critical intersection of cost pressures and technology investment within the US healthcare sector, a market that comprised 17.6% of the nation’s GDP in 2023.

The report presents key findings and insights into the evolving healthcare landscape, with a focus on how current challenges and innovations present opportunities for the equipment finance industry. Among the standout data: nearly one-third of healthcare executives have earmarked technology investments as a priority for 2025, yet 94% of healthcare administrators expect to delay or reduce equipment purchases due to financial pressures stemming from tariffs and broader economic uncertainty.

“The new Foundation study reveals that the key themes running through every aspect of healthcare are cost and technology, which align with the focus of equipment finance providers,” said Will Tefft, Equipment Manager at EverBank Corporate Asset Finance and a Foundation Trustee and Research Committee Member.

“These findings can be a resource for our industry as we plan for strategic growth in this rapidly evolving sector.”

Prepared by Big Village – a global advertising, technology, and data firm – the report is the 12th instalment in the Foundation’s forward-looking Vertical Market Outlook Series. It delivers a broad and deep analysis of the healthcare provider segment, addressing macroeconomic influences, labour trends, and the transformative role of technology.

Key topics explored in the study include:

Healthcare market size and forecasted growth
Demographic shifts and workforce challenges
Financing, delivery models, and funding mechanisms
Expenditure drivers and industry consolidation
Technology’s expanding role in equipment acquisition
Supply chain pressures and productivity imperatives

With healthcare organisations facing rising costs and mounting pressure to modernise infrastructure, the US equipment finance sector is well-positioned to offer innovative solutions. The report identifies strategic opportunities for financing providers to support healthcare clients navigating capital constraints while pursuing technological upgrades and operational efficiency.

The full report is available for download at the Foundation’s website: https://www.leasefoundation.org/industry-resources/vertical-outlook/.