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Appointments Sponsored by Appointments eCapital appoints Guy Jones as Regional Sales Manager for West Midlands Published: 6th October 2025 Share Cashflow finance provider eCapital Commercial Finance (UK) has announced the appointment of Guy Jones as Regional Sales Manager, West Midlands. Based at eCapital’s Birmingham office, Jones will play a pivotal role in driving business growth across the region. His focus will include building and maintaining a strong pipeline of new business opportunities, while developing strategic relationships with key introducers such as commercial finance brokers, accountants, and business advisors. In his new role, Jones will also work closely with potential clients to understand the funding challenges faced by businesses across the West Midlands, showcasing how eCapital’s bespoke funding solutions can help them achieve sustainable growth. James Cresswell, Regional Managing Director, Midlands at eCapital, commented on the appointment: “We are thrilled to welcome Guy onto the team and into the wider company. His years of experience, coupled with his comprehensive understanding of the industry and local contacts, will be crucial in leading the team and serving our clients and prospects.” Reflecting on his new position, Guy Jones said: “I’m excited to begin my new role as Regional Sales Manager with eCapital in Birmingham. It’s a great time to be joining a business that continues to achieve impressive growth, and I look forward to supporting SMEs across the West Midlands in accessing the funding they need to grow and thrive. “I’m also looking forward to reconnecting with my network of introducers and building new client relationships across the region.” Lisa Laverick Editor - Asset Finance Connect Sign up to our newsletter Featured Stories Corporate Member AppointmentsTime Finance appoints Julian Cassen to support South East SMEs Commercial FinanceBizCap secures $15m credit facility for Gehr Industries Corporate Member Commercial FinanceNovuna funds evyve with £15m to accelerate EV charger rollout